There are a few country guitarists who play them. That's the market they should be hitting hard. I don't see their newer models resonating with today's rock or metal players. That said, it sure seems that Hamer could care less about artist endorsements, other than a handful of Jol's personal favorite players. One of the many things about Hamer that's at once maddening and admirable. If Hamer started to make the kind of guitars rockers and metal players wanted to play, we wouldn't need to be prowling E(vil) Bay for their older no-longer-in-production models! Those are some damned fine gee-tars!